Making an advertising spot



Anno accademico


"Nothing reveals more than movement." (Marta Graham)

Under the guidance of instructor Giulia Conoscenti, students experimented with the rotoscope technique , for the purpose of making an animated advertising spot for fashion. Each student designed about 100 frames, using different techniques and approaches, unified in a unique and homogenpus design, the fruit of a choral project which put into practice the skills and know-how acquired during their course of study.

Video file
(credits: bensound)

The video constitutes the final outcome of a working process in which students discovered their own personal style of representing the world in fashion.